No Client is Too Small for Inbound Marketing
Right-Sized for Small Businesses
We love working with businesses of all sizes - from sole entrepreneurs to mid-sized businesses. With VERVE, you're a big fish in a small pond. We've worked with clients in just about every industry: technology, healthcare, financial services, retail and so on.
It doesn't matter if you're a B2B (business-to-business) or a B2C (business-to-consumer) company, or whether you're selling a product or a service. "The marketing and communications vehicles will likely change, but the same core principles of inbound marketing still apply.
We love working with businesses of all sizes - from sole entrepreneurs to mid-sized businesses. With VERVE, you're a big fish in a small pond. We've worked with clients in just about every industry: technology, healthcare, financial services, retail and so on.
It doesn't matter if you're a B2B (business-to-business) or a B2C (business-to-consumer) company, or whether you're selling a product or a service. "The marketing and communications vehicles will likely change, but the same core principles of inbound marketing still apply.
The client: Alchem International is India’s largest herbal extracts manufacturer and supplier of plant-based chemicals to the pharmaceutical, nutraceutical and cosmetic industries
The challenge: Create a brand for Alchem's liquid nicotine and help them market it to makers of e-cigarette e-liquids
What VERVE did: Created the brand name NicSelect, conducted thorough keyword research and SEO and developed the web map and content for a new website
The results: Now developing a proactive media relations and content strategy to help drive organic traffic
The client: Assessment.com is the nation’s first and most comprehensive online career test
The challenge: Update a 15-year-old website and drive more website traffic
What VERVE did: Website redesign, rewrite and SEO, weekly blog and social media counsel
The results: Traffic increased 10-fold, from an average 250 visits a day to over 2,500 visits a day
The client: CRF-USA is the nation’s leader in bringing capital to underserved areas
The challenge: Help CRF win a major grant that was exclusively determined by an e-voting campaign
What VERVE did: Developed a weekly blog and created a social media campaign using Facebook and Twitter that rapidly built a huge base of fans who voted for CRF in the campaign
The results: CRF took second place and won a $500,000 cash award from Sam's Club
"Maria jumped in quickly and brought a lot of ideas to the table for how to rapidly build a fan base and engage new audiences through Facebook, Twitter, blog and email channels. Maria is reliable, enthusiastic and good at both big picture and executing the details.”
Diane Fiderlein, Marketing Strategist and Founder, ThinkSpring Marketing
The client: Dexma was a technology company that developed mortgage software for U.S. mortgage originators. It was purchased by Mortgage Cadence and then by Accenture
The challenge: Put a small (less than $10 million in revenue), little-known company on the "map" to help them win business in a new but challenging marketplace
What VERVE did: Nominated and helped Dexma win several awards and garnered huge media coverage in business and trade media after overhauling their brand and redoing their sales presentations, collateral and website
The results: Dexma won contracts with U.S. Bank and several other large loan originators, achieved triple-digit growth and ultimately met their ultimate goal of being acquired
"Maria has a keen ability to articulate complex messages, products and brand positioning concepts in a clear way. Maria successfully put to use a broad and deep set of marketing, brand development, P.R. and event strategies."
Craig Focardi, Senior Research Director TowerGroup
The client: Edina Realty is one of the nation’s largest real estate companies; it's an affiliate of Berkshire Hathaway and owned by HomeServices of America
The challenge: Garner positive media coverage and step in where a major P.R. agency left off
What VERVE did: Developed a pro-active media relations program that included monthly news releases about timely real estate topics and built relationships with key reporters
The results: Edina Realty received more positive media coverage than when they were with a major Twin Cities P.R. firm
“Maria created more media opportunities for Edina Realty in one year than in all of my eight years here combined! She has a keen understanding of what type of communication will garner the best results with the press. I highly recommend her as a Public Relations partner.”
Lynn Clare, Edina Realty VP of Marketing
The client: ImmunuChemistry Technologies (ICT) is a custom laboratory that provides assay development and services for biomedical researchers
The challenge: Help ICT market its products to researchers who are looking for their products
What VERVE did: Conducted extensive keyword research and conducted SEO, including rewriting all title tags and content on the ICT website. Developing a content and media relations strategy to help support their SEO goals
The results: ICT is ahead of its competitors in developing an inbound marketing strategy that will drive more traffic to its website
Other VERVE clients:
- Anshan Publishing
- Awake in Life
- Bluestone Solutions
- CarVal
- Church of the Larger Fellowship
- Fabuliss
- Galley EcoCapital
- HomeSweetHome Resort
- Jazz Impact
- Lonna Mosow's Center for Mind Body Fitness
- Medica
- Metro Dogs
- Minnesota Academy of Family Physicians
- Minnesota Jewish Theatre Company
- Neurotech U.S.
- New Spaces Remodeling
- OC Advisors
- Relay Properties
- Ribnick Furs
- Southview Design
- TLC Remodeling
- Wirth Center for the Performing Arts
- Zinnia Folk Arts
