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Tracy Kurschner

Videographer Phenom
Media Relations Rock Star

Tracy is a seasoned, award-winning professional with more than 20 years' experience in marketing, media relations, special events and video production. 

A former V.P. of Weber Shandwick, Tracy founded and led their video production department, which created over 100 videos every year for a wide range of clients. She's won dozens of awards for her innovative, creative and strategic programs that helped clients meet their business objectives.

Now, with VERVE, Tracy offers full-service video production, including concepting, shooting, writing, editing and graphics. She helps clients tell their stories using her P.R. and journalistic skills as well as her experience in TV news production. A media relations rock star, Tracy has a nose for news and knows how to work with journalists to get VERVE clients' stories told. 

Career Highlights:
  • V.P. at Weber Shandwick, the Twin Cities' largest P.R. firm. Served a broad range of clients in healthcare, technology, financial services, professional services, U.S. Government, commercial real estate, airlines and nonprofit
  • Executive producer at KSTP-TV, oversaw morning news programming
  • Program director at WISN, Milwaukee 
  • Reporter and producer at WISC, Madison, WI, and WAOW, Wausau, WI

Volunteer Work:
  • Board Member, Minneapolis Aquatennial
  • Board Member, Second Stork (providing critically needed supplies to new parents in dire financial need)
  • Co-chair ,Women’s Leadership Network
  • Consultant, Youth Performance Company

The words you’ll hear most when clients talk about Tracy are enthusiastic, strategic, dedicated and most importantly, fun!

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